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For a team of one: the daily work, done every day.

When one person owns marketing, the work that slips is the daily work: the test nobody started, the budget nobody moved, the email nobody wrote. Agents do that work every day, and bring you the few calls that need you.

A front page for Wednesday, October 28: the New Customers agent’s lead story, “The Holiday Blend carries the week”, first orders up 18 percent to 71, each $3 cheaper; three items awaiting your decision, led by the running-low email to first-time buyers; reports from the retargeting and reorders desks; and the week in numbers: $2,043 spent, 7 changes made by agents, 3 waiting on you, $7,742 of the $10,000 monthly cap.
Wednesday, October 28, 2026 · Morning editionWrenfield Coffee · Alex Morgan

Heraldic

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Today's lead · New customers

The Holiday Blend carries the week

First orders rose 18 percent to 71, and each cost $3 less. I moved budget toward the Holiday Blend and gift sets, where we have deep stock and the best margins.

By the New Customers agent · filed 6:02 a.m.

Read the full storyGive the agent guidance

Awaiting your decision

  • To decideReorders · Send · EmailSend a “running low” note to first-time buyers1,376 of 1,860 get this email after your limits
  • To decideCreative desk · DeliveryBrewing-gear ads for the holidays3 images join the library · for the New Customers agent
  • To decideCreative desk · DeliveryHoliday Blend refresh1 image joins the library · for you

⁂ From the other desks

  • IIRetargeting · TodayThe quiz crowd comes back
  • IIIReorders · YesterdayA new brew-guide sequence, too early to call

The week in numbers

Spent this week
$2,043
Changes agents made
7
Waiting on you
3

This month$7,742 / $10,000

What got done while you worked

Most of the work never needs you. What does waits in one inbox, with what it changes and why.

Open the inbox in the demo (opens in a new tab)

What it asks of you, day by day.

A week with the agents: what they do, and what you do
WhenThe agentsYou
Every morningEach agent files its report: what happened, why, what it did and what it plans next.Read the front page.
When it’s readyProposals arrive in your inbox, each with the change, the reason and the checks it passed.Approve, decline, or say why
When it asksAn agent asks for something only you can give, such as new creative or a decision on a discount.Answer in a sentence. It goes in the agent’s notebook.
Once a weekSmall changes made within your limits are logged.Skim what agents did without asking.
When you’re readyAn agent with a good record can be given more freedom, one kind of action at a time.Loosen a permission level.
Show the week, day by day
A week with the agents: what they do, and what you do
WhenThe agentsYou
Every morningEach agent files its report: what happened, why, what it did and what it plans next.Read the front page.
When it’s readyProposals arrive in your inbox, each with the change, the reason and the checks it passed.Approve, decline, or say why
When it asksAn agent asks for something only you can give, such as new creative or a decision on a discount.Answer in a sentence. It goes in the agent’s notebook.
Once a weekSmall changes made within your limits are logged.Skim what agents did without asking.
When you’re readyAn agent with a good record can be given more freedom, one kind of action at a time.Loosen a permission level.

What changes for you.

  • 1

    Write the brief

    Write a brief the way you’d explain the job to a new hire. Reports come back in business terms: orders, customers and cost per first order.

  • 2

    Every proposal explains itself

    Each proposal shows what it changes, why now, and the checks it passed. Budget changes show the money they move, emails show how many people they reach, and launches show the spend.

  • 3

    Sensible defaults

    Every agent starts from a funnel and target for your kind of business, and every setting has a sensible default, so you can start without filling in a long setup.

  • 4

    Start strict, loosen later

    Set every action to You approve and nothing changes in your accounts until you say so. Loosen one kind of action at a time as an agent earns your trust.

How they’re judged
Your own conversion events, against the target in each brief.
Your time
Most mornings: read the report, decide what’s waiting, and answer when an agent asks.
A good fit
Founders, operators and lone marketers who own every channel and want the daily work done.
Not the best fit
People who want a tool to operate by hand rather than agents to manage.

Questions

What happens when you’re away for a week?

Anything set to You approve waits for you. Anything set to act does so within your limits and is logged. One switch stops every agent at once.

What happens when you don’t understand a proposal?

Decline it with a question. The agent reads your note before its next plan and explains itself again.

What happens when an agent wants more budget?

It proposes, and your caps decide. No agent can raise a cap. Only you can.

Do I need to be a marketing expert?

No. You start from sensible defaults, and each proposal is written in plain business terms.

How much of my time does it take?

Reading the reports and deciding what’s in your inbox. Stricter settings mean more to decide. Looser ones mean more to read.

Can I start with everything waiting for me?

Yes. Set every action to You approve, and nothing changes in your accounts until you approve it.

One person, a full marketing team’s output.

Join the beta, or try the demo first.

An engraved workbench at dawn with coffee and the morning paper